01
Product design
Shaping product direction, interactions and visual systems from early concept to clear, usable experiences.
Strategy · Interaction design · Visual designI design and build
products around
how people actually
behave.
Explore selected work
What I do
From first idea to finished product.
02
UX & research
Understanding user needs and turning insight into clear experiences across complete journeys.
Research · Customer journeys · Information architecture03
Apps & websites
Digital products designed and built from early concept through to a stable, polished launch.
iOS · Front-end · WebPrevious experience
Companies I have worked with.
Learnster
AcadeMedia
Independent products
Products I have shaped from the ground up.
Stride
Training without unnecessary friction.
App Store · iOS · Design & development
Matlista
Share recipes from anywhere. Your shopping list is created for you.
Beta · iOS · Design & development
Braindump
Thoughts in. Structure out.
Beta · iOS · Design & development
Also built
CLKR
Makes any keyboard feel mechanical. Menu bar app with switch profiles and ambient sound.
Bite
Food and habits.
Selected engagements
UX leadership and product work inside client teams.
01
Innit
UX leadership and research for an early-stage audio startup’s website and Windows app.
Website & Windows app
UX Lead & Research
02
Hiberworld
Retention, onboarding, and sign-up conversion for a funded gaming startup.
Onboarding & retention model
UX & Engagement
03
Freeletics
Gamification strategy and concept work for one of the world’s largest fitness apps.
Workshops & progression concept
UX & Engagement
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